Category: Case Study
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Case study- Bloomberg
<10 milestones> <Business model> Bloomberg’s business model primarily focuses on ‘The Bloomberg terminal.’ Bloomberg terminal provides financial market data, news, and analytics, mainly for finance professionals. It costs approximately $27660 per year per terminal, accounting for most of the company’s revenue, around 76.6% in 2018. Moreover, Bloomberg’s revenue model is primarily based on subscription fees…
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Case study- Apple
<10 milestone> <Business model> Apple’s business model is built on a combination of premium hardware sales and an expanding ecosystem of services. Apple designs and sells high-end consumer electronics, including iPhones, iPads, Mac computers, Apple Watches, and accessories. These products are known for their sleek design, user-friendly interfaces, and seamless integration with Apple’s software and…
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Case study – Google
Google <10 Milestones> <Business Model> Google’s business model is primarily built on advertising, the company’s primary revenue source since its inception. In 2023, advertising accounted for over 77% of Alphabet’s (Google’s parent company) total revenues, amounting to $237.85 billion. This model is structured as a multisided platform, serving users, advertisers, and content publishers, creating a…
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Case study – Cisco
<10 milestones> <Business model> Cisco’s business model primarily focuses on providing networking hardware, software, telecommunications equipment, and high-technology services to diverse customers. The company’s core strategy involves selling integrated solutions that help businesses connect, secure, and automate their operations in an increasingly digital world. For example, Cisco provides networking equipment and software to major telecommunications…
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Case Study- NVIDIA
<10 Milestones> <Business model> Nvidia’s business model is built on strategic partnerships. It centers on designing and selling high-performance graphics processing units (GPUs) and system-on-chip units (SoCs) for various markets, including gaming, data centers, professional visualization, and automotive industries. The company leverages its expertise in GPU development to create innovative solutions that cater to the…
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Case Study- Soomgo
<10 milestones> <Business model> Soomgo, founded in 2014 and based in Seoul, South Korea, operates as a local services marketplace that connects service providers with customers across over 1,000 different services, including interior design, pet training, cleaning, IT, tutoring, and sports. Soomgo uses an algorithm to match users with service providers based on their preferences,…
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Case Study- SHEIN
<10 milestones> <Business model> Shein operates as an ultra-fast fashion retailer with an online-only approach, offering trendy clothing and accessories at meager prices to a global audience, primarily targeting younger consumers like Gen Z. The company’s business model is built on rapid production cycles, utilizing a ‘large-scale-automated test and re-order’ (LATR) system and data-driven decision…
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Case study – Google Deepmind
Introduction A while ago, I read an interesting article about AlphaFold, one of DeepMind’s AI systems for predicting protein structures, which made a paramount contribution to biological research. I was amazed by such an article and its impact on drug discovery, disease treatment, and the development of new enzymes for industrial application. AI was even…